GEO HOLDINGS CORPORATION

Reuse Business

Reuse

“It’s still usable, and too good to waste.” “It would be so much better, if somebody could use it instead of me.” Expansion of these feelings, and new sense of value discovering value in pre-owned items rather than new ones, is certainly pushing up the Reuse-market. SECOND STREET that we have been expanding over the years, is not about just displaying pre-owned products such as clothing, electronics and other lifestyle items. Our store re-merchandises seasonally, and is a lifestyle proposal-type retailer. We target to launch 50 outlets each year, and continue to brush up and expand our business, in order to enhance the value of “REUSE”.

リユース市場規模の推移と予測(リサイクル通信推計値) リユースショップ店舗数

2nd STREET

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Comprehensive Used Product Stores that “Support Waste-Free Lifestyles”

The Reuse market has continued to grow, mainly due to the increasing numbers of environmentally conscious consumers who think, “I don’t really need this anymore but it’s a shame to throw it away” – “Mottainai”. 2nd STREET has shifted its store-opening strategy from suburban locations to store openings in metropolitan areas and in front of train stations. This hopes to ensure both a constant supply and sufficient quantities of used items through active purchasing from various channels.

2nd STREET handles a wide variety of reuse items related to daily life, from clothing, furniture, and household electric appliances to hobby items. We appraise each of these items before purchasing them and then display them at our stores to their best advantage. We have improved the image of a recycling shop by giving all our reuse shops a bright atmosphere with attractive, appealing displays.

Purchase Appraisal

In addition to purchases at our used goods stores, we also make free visits to customers’ homes to purchase large-sized home appliances and furniture. Specifically, the appraisal of used clothing and fashion items is also available through our “ONLINE JUMBLE STORE”. The appraisal of reuse item is conducted based on our centralized data base of customers’ cumulative purchases and other sales data. Our computerized inventory management system, combined with the experience of our shop staff, produces fast, accurate appraisals. We have a thorough in-house training program to develop personnel who can accurately appraise used items at any of our reuse shops. They are supported by a detailed employee manual and a wealth of transaction data, resulting in each item being appraised in a similar manner throughout our national network.

2nd STREET Website

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Super 2nd STREET

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A Mega store with wide variety reused items and rental media.

From daily necessities, high-end electronics beyond the reach, sporting goods you always wanted, fashion items you’ve missed out, and luxury brand you’ve been longing for, you can find them from our hundred thousand items in affordable RE-USE pricing.

Sometimes there may be a chances of lucky find. Either Kids or dads, on your own or perhaps with your family, it’s a place for everyone to enjoy, and whenever you stop by, hopefully you’ll find something you’ve wanted. That’s what our stores are like.

Super 2nd STREET Website

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